Last month I finished off a number of square video edits I cut for the Public Education Foundation after working as a video producer at the organisation’s Sydney awards nights for a second year running.
There’s a simple concept behind square video production; a versatile format which tracks well across different platforms on different devices; not least Facebook and Instagram when video is viewed on mobile phones. Gone are the days of widescreen-only video production.
These videos garnered tens of thousands of views on Facebook and Instagram both (the slightly less traffic-erific YouTube version, sitting in a 16:9/widescreen window, appears below as that platform makes embedding easier!). If you’re viewing on a mobile device, check out the square Facebook version here.
Drop us a line via the contact tab – or at firstname.lastname@example.org – if you’d like some social-ready square video production for your organisation.